Color

#eb0023

#eb0023
hex#eb0023
rgbrgb(235, 0, 35)
hslhsl(351, 100%, 46%)
oklchoklch(0.592 0.24 25.7)
Closest name: Alarm (#ec0003)Relative luminance 0.1778

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00ebc7

#eb0098 · #eb5200

#23eb00 · #0023eb

Split-complementary

Open in tool →

#00eb52 · #0098eb

#98eb00 · #00ebc7 · #5200eb

Contrast

#eb0023 as textRatioAAAA largeAAAFix
Aaon white
4.61:1passpassfail
  • AAA: use #b3001b as the text (7.16:1)
Aaon black
4.56:1passpassfail
  • AAA: use #ff5c74 as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #eb0023 as the background.

Brands using this color

Fonts for this mood

#eb0023 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #eb0023
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #eb0023 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/eb0023-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md