Color

#e77979

#e77979
hex#e77979
rgbrgb(231, 121, 121)
hslhsl(0, 70%, 69%)
oklchoklch(0.701 0.136 21.1)
Closest name: Babe (#dc7b7c)Relative luminance 0.3204

Colors that go with #e77979

Cadet Blue, Charcoal and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79e7e7

#e779b0 · #e7b079

#79e779 · #7979e7

Split-complementary

Open in tool →

#79e7b0 · #79b0e7

#b0e779 · #79e7e7 · #b079e7

Contrast

#e77979 as textRatioAAAA largeAAAFix
Aaon white
2.83:1failfailfail
  • AA: use #dc3838 as the text (4.5:1)
  • AAA: use #ad1f1f as the text (7.02:1)
  • AA: or shift the background to #303030 (4.66:1)
  • AAA: or shift the background to #080808 (7.07:1)
Aaon black
7.41:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e77979 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e77979 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e77979
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e77979 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e77979-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md