Color

#e44d0c

#e44d0c
hex#e44d0c
rgbrgb(228, 77, 12)
hslhsl(18, 90%, 47%)
oklchoklch(0.624 0.197 38.5)
Closest name: Baptism by Fire (#e6490b)Relative luminance 0.2183

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0ca3e4

#e40c37 · #e4b90c

#0ce44d · #4d0ce4

Split-complementary

Open in tool →

#0ce4b9 · #0c37e4

#37e40c · #0ca3e4 · #b90ce4

Contrast

#e44d0c as textRatioAAAA largeAAAFix
Aaon white
3.91:1failpassfail
  • AA: use #d0460b as the text (4.6:1)
  • AAA: use #9b3408 as the text (7.27:1)
  • AA: or shift the background to #171717 (4.58:1)
Aaon black
5.37:1passpassfail
  • AAA: use #f46d34 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e44d0c as the background.

Brands using this color

Fonts for this mood

#e44d0c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e44d0c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e44d0c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e44d0c-c4ad9c-62cbb8-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md