Color

#e40177

#e40177
hex#e40177
rgbrgb(228, 1, 119)
hslhsl(329, 99%, 45%)
oklchoklch(0.595 0.24 0.7)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1785

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01e46f

#e101e4 · #e40105

#77e401 · #0177e4

Split-complementary

Open in tool →

#05e401 · #01e4e1

#e4e101 · #01e46f · #0105e4

Contrast

#e40177 as textRatioAAAA largeAAAFix
Aaon white
4.6:1passpassfail
  • AAA: use #ad015a as the text (7.17:1)
Aaon black
4.57:1passpassfail
  • AAA: use #fe52ab as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e40177 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e40177 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e40177
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e40177 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e40177-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md