Color

#e40164

#e40164
hex#e40164
rgbrgb(228, 1, 100)
hslhsl(334, 99%, 45%)
oklchoklch(0.589 0.236 7.3)
Closest name: Borderline Pink (#ee1166)Relative luminance 0.1744

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01e482

#e401d5 · #e41001

#64e401 · #0164e4

Split-complementary

Open in tool →

#01e410 · #01d5e4

#d5e401 · #01e482 · #1001e4

Contrast

#e40164 as textRatioAAAA largeAAAFix
Aaon white
4.68:1passpassfail
  • AAA: use #ad014b as the text (7.28:1)
Aaon black
4.49:1failpassfail
  • AA: use #e90166 as the text (4.66:1)
  • AAA: use #fe58a0 as the text (7.12:1)
  • AA: or shift the background to #fcfcfc (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e40164 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e40164 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e40164
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e40164 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e40164-c49ca9-62cb6b-2d1f1f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md