Color

#e35f72

#e35f72
hex#e35f72
rgbrgb(227, 95, 114)
hslhsl(351, 70%, 63%)
oklchoklch(0.657 0.165 14.1)
Closest name: Aphrodisiac (#e35a63)Relative luminance 0.2573

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5fe3cf

#e35fb4 · #e38d5f

#72e35f · #5f72e3

Split-complementary

Open in tool →

#5fe38d · #5fb4e3

#b4e35f · #5fe3cf · #8d5fe3

Contrast

#e35f72 as textRatioAAAA largeAAAFix
Aaon white
3.42:1failpassfail
  • AA: use #db334c as the text (4.58:1)
  • AAA: use #a91e33 as the text (7.19:1)
  • AA: or shift the background to #242424 (4.54:1)
Aaon black
6.15:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e35f72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e35f72 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e35f72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e35f72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e35f72-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md