Color

#df3448

#df3448
hex#df3448
rgbrgb(223, 52, 72)
hslhsl(353, 73%, 54%)
oklchoklch(0.596 0.205 20.3)
Closest name: Anarchist (#db304a)Relative luminance 0.1861

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34dfcb

#df349e · #df7634

#48df34 · #3448df

Split-complementary

Open in tool →

#34df76 · #349edf

#9edf34 · #34dfcb · #7634df

Contrast

#df3448 as textRatioAAAA largeAAAFix
Aaon white
4.45:1failpassfail
  • AA: use #df3044 as the text (4.52:1)
  • AAA: use #ac1b2c as the text (7.13:1)
  • AA: or shift the background to #080808 (4.5:1)
Aaon black
4.72:1passpassfail
  • AAA: use #e97280 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #df3448 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#df3448 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #df3448
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #df3448 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/df3448-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md