Color

#dc1877

#dc1877
hex#dc1877
rgbrgb(220, 24, 119)
hslhsl(331, 80%, 48%)
oklchoklch(0.586 0.228 359.8)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.172

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#18dc7e

#dc18d9 · #dc1c18

#77dc18 · #1877dc

Split-complementary

Open in tool →

#18dc1c · #18d9dc

#d9dc18 · #18dc7e · #1c18dc

Contrast

#dc1877 as textRatioAAAA largeAAAFix
Aaon white
4.73:1passpassfail
  • AAA: use #aa135c as the text (7.1:1)
Aaon black
4.44:1failpassfail
  • AA: use #e1197a as the text (4.62:1)
  • AAA: use #ee68a9 as the text (7.19:1)
  • AA: or shift the background to #fafafa (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc1877 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dc1877 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dc1877
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dc1877 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dc1877-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md