Color

#da7af5

#da7af5
hex#da7af5
rgbrgb(218, 122, 245)
hslhsl(287, 86%, 72%)
oklchoklch(0.731 0.195 318.5)
Closest name: violet (#ee82ee)Relative luminance 0.3542

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#95f57a

#9d7af5 · #f57ad2

#f5da7a · #7af5da

Split-complementary

Open in tool →

#d2f57a · #7af59d

#f59d7a · #95f57a · #7ad2f5

Contrast

#da7af5 as textRatioAAAA largeAAAFix
Aaon white
2.6:1failfailfail
  • AA: use #c01bee as the text (4.53:1)
  • AAA: use #900eb4 as the text (7.22:1)
  • AA: or shift the background to #383838 (4.51:1)
  • AAA: or shift the background to #141414 (7.09:1)
Aaon black
8.08:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da7af5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da7af5 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da7af5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da7af5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da7af5-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md