Color

#da72b5

#da72b5
hex#da72b5
rgbrgb(218, 114, 181)
hslhsl(321, 58%, 65%)
oklchoklch(0.691 0.152 342.5)
Closest name: Fading Love (#c973a2)Relative luminance 0.3028

Colors that go with #da72b5

Light Sea Green, Charcoal and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72da96

#ca72da · #da7282

#b5da72 · #72b5da

Split-complementary

Open in tool →

#82da72 · #72daca

#daca72 · #72da96 · #7282da

Contrast

#da72b5 as textRatioAAAA largeAAAFix
Aaon white
2.98:1failfailfail
  • AA: use #cb3a98 as the text (4.57:1)
  • AAA: use #992972 as the text (7.21:1)
  • AA: or shift the background to #2e2e2e (4.56:1)
  • AAA: or shift the background to #000000 (7.06:1)
Aaon black
7.06:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da72b5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da72b5 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da72b5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da72b5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da72b5-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md