Color

#d968f3

#d968f3
hex#d968f3
rgbrgb(217, 104, 243)
hslhsl(289, 85%, 68%)
oklchoklch(0.705 0.219 319.8)
Closest name: Flaming Flamingo (#dd55ff)Relative luminance 0.3112

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#81f368

#9468f3 · #f368c7

#f3d968 · #68f3d9

Split-complementary

Open in tool →

#c7f368 · #68f394

#f39468 · #81f368 · #68c7f3

Contrast

#d968f3 as textRatioAAAA largeAAAFix
Aaon white
2.91:1failfailfail
  • AA: use #c413ec as the text (4.51:1)
  • AAA: use #950fb3 as the text (7.01:1)
  • AA: or shift the background to #303030 (4.54:1)
  • AAA: or shift the background to #050505 (7.01:1)
Aaon black
7.22:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d968f3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d968f3 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d968f3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d968f3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d968f3-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md