Color

#d544fd

#d544fd
hex#d544fd
rgbrgb(213, 68, 253)
hslhsl(287, 98%, 63%)
oklchoklch(0.668 0.271 317.8)
Closest name: Epink (#dd33ff)Relative luminance 0.2537

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6cfd44

#7944fd · #fd44c9

#fdd544 · #44fdd5

Split-complementary

Open in tool →

#c9fd44 · #44fd79

#fd7944 · #6cfd44 · #44c9fd

Contrast

#d544fd as textRatioAAAA largeAAAFix
Aaon white
3.46:1failpassfail
  • AA: use #c202f7 as the text (4.52:1)
  • AAA: use #9302bb as the text (7.08:1)
  • AA: or shift the background to #212121 (4.66:1)
Aaon black
6.07:1passpassfail
  • AAA: use #dc62fd as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d544fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d544fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d544fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d544fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d544fd-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md