Color

#d540f7

#d540f7
hex#d540f7
rgbrgb(213, 64, 247)
hslhsl(289, 92%, 61%)
oklchoklch(0.661 0.27 319.3)
Closest name: Epink (#dd33ff)Relative luminance 0.2453

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#62f740

#7a40f7 · #f740bd

#f7d540 · #40f7d5

Split-complementary

Open in tool →

#bdf740 · #40f77a

#f77a40 · #62f740 · #40bdf7

Contrast

#d540f7 as textRatioAAAA largeAAAFix
Aaon white
3.56:1failpassfail
  • AA: use #c20aeb as the text (4.63:1)
  • AAA: use #9508b5 as the text (7.05:1)
  • AA: or shift the background to #212121 (4.53:1)
Aaon black
5.91:1passpassfail
  • AAA: use #dd62f8 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d540f7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d540f7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d540f7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d540f7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d540f7-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md