Color

#d34312

#d34312
hex#d34312
rgbrgb(211, 67, 18)
hslhsl(15, 84%, 45%)
oklchoklch(0.584 0.188 36.7)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.1791

Colors that go with #d34312

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12a3d3

#d31243 · #d3a312

#12d343 · #4312d3

Split-complementary

Open in tool →

#12d3a3 · #1243d3

#43d312 · #12a3d3 · #a312d3

Contrast

#d34312 as textRatioAAAA largeAAAFix
Aaon white
4.58:1passpassfail
  • AAA: use #a0320e as the text (7.1:1)
Aaon black
4.58:1passpassfail
  • AAA: use #ef7248 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d34312 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#d34312 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d34312
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d34312 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d34312-c4ab9c-62cbb2-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md