Color

#d274dc

#d274dc
hex#d274dc
rgbrgb(210, 116, 220)
hslhsl(294, 60%, 66%)
oklchoklch(0.701 0.176 323.6)
Closest name: orchid (#da70d6)Relative luminance 0.3136

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7fdc74

#9e74dc · #dc74b3

#dcd274 · #74dcd2

Split-complementary

Open in tool →

#b3dc74 · #74dc9e

#dc9e74 · #7fdc74 · #74b3dc

Contrast

#d274dc as textRatioAAAA largeAAAFix
Aaon white
2.89:1failfailfail
  • AA: use #be37cd as the text (4.55:1)
  • AAA: use #8f279b as the text (7.16:1)
  • AA: or shift the background to #303030 (4.57:1)
  • AAA: or shift the background to #050505 (7.06:1)
Aaon black
7.27:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d274dc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d274dc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d274dc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d274dc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d274dc-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md