Color

#d23237

#d23237
hex#d23237
rgbrgb(210, 50, 55)
hslhsl(358, 64%, 51%)
oklchoklch(0.57 0.196 24.6)
Closest name: Bento Box (#cc363c)Relative luminance 0.1626

Colors that go with #d23237

Charcoal, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#32d2cd

#d23287 · #d27d32

#37d232 · #3237d2

Split-complementary

Open in tool →

#32d27d · #3287d2

#87d232 · #32d2cd · #7d32d2

Contrast

#d23237 as textRatioAAAA largeAAAFix
Aaon white
4.94:1passpassfail
  • AAA: use #a72529 as the text (7.14:1)
Aaon black
4.25:1failpassfail
  • AA: use #d53f44 as the text (4.62:1)
  • AAA: use #e17579 as the text (7.02:1)
  • AA: or shift the background to #f5f5f5 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d23237 as the background.

Brands using this color

Fonts for this mood

#d23237 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d23237
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d23237 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d23237-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md