Color

#d12e51

#d12e51
hex#d12e51
rgbrgb(209, 46, 81)
hslhsl(347, 64%, 50%)
oklchoklch(0.569 0.197 14.7)
Closest name: Beet Wave (#d4265d)Relative luminance 0.161

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2ed1ae

#d12ea3 · #d15c2e

#51d12e · #2e51d1

Split-complementary

Open in tool →

#2ed15c · #2ea3d1

#a3d12e · #2ed1ae · #5c2ed1

Contrast

#d12e51 as textRatioAAAA largeAAAFix
Aaon white
4.98:1passpassfail
  • AAA: use #a72541 as the text (7.04:1)
Aaon black
4.22:1failpassfail
  • AA: use #d43a5c as the text (4.56:1)
  • AAA: use #e1758c as the text (7.12:1)
  • AA: or shift the background to #f5f5f5 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d12e51 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d12e51 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d12e51
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d12e51 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d12e51-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md