Color

#c96969

#c96969
hex#c96969
rgbrgb(201, 105, 105)
hslhsl(0, 47%, 60%)
oklchoklch(0.632 0.122 21.1)
Closest name: indianred (#cd5c5c)Relative luminance 0.2354

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#69c9c9

#c96999 · #c99969

#69c969 · #6969c9

Split-complementary

Open in tool →

#69c999 · #6999c9

#99c969 · #69c9c9 · #9969c9

Contrast

#c96969 as textRatioAAAA largeAAAFix
Aaon white
3.68:1failpassfail
  • AA: use #c15353 as the text (4.54:1)
  • AAA: use #9a3737 as the text (7.06:1)
  • AA: or shift the background to #1c1c1c (4.63:1)
Aaon black
5.71:1passpassfail
  • AAA: use #d18080 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c96969 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c96969 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c96969
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c96969 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c96969-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md