Color

#c42727

#c42727
hex#c42727
rgbrgb(196, 39, 39)
hslhsl(0, 67%, 46%)
oklchoklch(0.534 0.193 26.8)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1333

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#27c4c4

#c42775 · #c47527

#27c427 · #2727c4

Split-complementary

Open in tool →

#27c475 · #2775c4

#75c427 · #27c4c4 · #7527c4

Contrast

#c42727 as textRatioAAAA largeAAAFix
Aaon white
5.73:1passpassfail
  • AAA: use #aa2222 as the text (7.09:1)
Aaon black
3.67:1failpassfail
  • AA: use #d83b3b as the text (4.61:1)
  • AAA: use #e47777 as the text (7.2:1)
  • AA: or shift the background to #e6e6e6 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c42727 as the background.

Brands using this color

Fonts for this mood

#c42727 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c42727
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c42727 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c42727-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md