Named color

Blue Whale

#1e3442
hex#1e3442
rgbrgb(30, 52, 66)
hslhsl(203, 38%, 19%)
oklchoklch(0.313 0.038 237.6)
Relative luminance 0.0313

Blue Whale on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 3 public brands that use it and the palettes it appears in.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#432c1e

#1e433f · #1e2243

#431e35 · #35431e

Split-complementary

Open in tool →

#431e22 · #433f1e

#3f1e43 · #432c1e · #22431e

Contrast

Blue Whale as textRatioAAAA largeAAAFix
Aaon white
12.92:1passpasspassPasses AAA — no fix needed.
Aaon black
1.63:1failfailfail
  • AA: use #467a9b as the text (4.52:1)
  • AAA: use #6b9dbd as the text (7.18:1)
  • AA: or shift the background to #999999 (4.54:1)
  • AAA: or shift the background to #bfbfbf (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Blue Whale as the background.

Brands using this color

Fonts for this mood

Blue Whale reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around Blue Whale
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #1e3442 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1e3442-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md