Color

#bf1232

#bf1232
hex#bf1232
rgbrgb(191, 18, 50)
hslhsl(349, 83%, 41%)
oklchoklch(0.515 0.199 20.5)
Closest name: Active Volcano (#bb1133)Relative luminance 0.1174

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12bfa0

#bf1288 · #bf4912

#32bf12 · #1232bf

Split-complementary

Open in tool →

#12bf49 · #1288bf

#88bf12 · #12bfa0 · #4912bf

Contrast

#bf1232 as textRatioAAAA largeAAAFix
Aaon white
6.27:1passpassfail
  • AAA: use #b1102e as the text (7.04:1)
Aaon black
3.35:1failpassfail
  • AA: use #e5153b as the text (4.5:1)
  • AAA: use #f16a83 as the text (7.13:1)
  • AA: or shift the background to #dbdbdb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf1232 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf1232 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf1232
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf1232 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf1232-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md