Color

#bd74cd

#bd74cd
hex#bd74cd
rgbrgb(189, 116, 205)
hslhsl(289, 47%, 63%)
oklchoklch(0.67 0.149 320.2)
Closest name: Lavendless (#b86fc2)Relative luminance 0.2772

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#85cd74

#9074cd · #cd74b1

#cdbd74 · #74cdbd

Split-complementary

Open in tool →

#b1cd74 · #74cd90

#cd9074 · #85cd74 · #74b1cd

Contrast

#bd74cd as textRatioAAAA largeAAAFix
Aaon white
3.21:1failpassfail
  • AA: use #ab4fbf as the text (4.56:1)
  • AAA: use #843696 as the text (7.12:1)
  • AA: or shift the background to #292929 (4.53:1)
Aaon black
6.54:1passpassfail
  • AAA: use #c07cd0 as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd74cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd74cd reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd74cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd74cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd74cd-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md