Color

#bd542e

#bd542e
hex#bd542e
rgbrgb(189, 84, 46)
hslhsl(16, 61%, 46%)
oklchoklch(0.573 0.145 39.6)
Closest name: Bloodhound (#bb5511)Relative luminance 0.1736

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2e97bd

#bd2e4f · #bd9b2e

#2ebd54 · #542ebd

Split-complementary

Open in tool →

#2ebd9b · #2e4fbd

#4fbd2e · #2e97bd · #9b2ebd

Contrast

#bd542e as textRatioAAAA largeAAAFix
Aaon white
4.7:1passpassfail
  • AAA: use #904023 as the text (7.13:1)
Aaon black
4.47:1failpassfail
  • AA: use #c1562f as the text (4.64:1)
  • AAA: use #d87f5f as the text (7.12:1)
  • AA: or shift the background to #fcfcfc (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd542e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd542e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd542e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd542e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd542e-c4ab9c-62cbb4-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md