Color

#bd477a

#bd477a
hex#bd477a
rgbrgb(189, 71, 122)
hslhsl(334, 47%, 51%)
oklchoklch(0.572 0.16 356.5)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.1673

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#47bd8a

#bd47b5 · #bd4f47

#7abd47 · #477abd

Split-complementary

Open in tool →

#47bd4f · #47b5bd

#b5bd47 · #47bd8a · #4f47bd

Contrast

#bd477a as textRatioAAAA largeAAAFix
Aaon white
4.83:1passpassfail
  • AAA: use #963660 as the text (7.02:1)
Aaon black
4.35:1failpassfail
  • AA: use #bf4f80 as the text (4.65:1)
  • AAA: use #d07ca0 as the text (7.07:1)
  • AA: or shift the background to #f7f7f7 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd477a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd477a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd477a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd477a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd477a-c49ca9-62cb6b-2d1f1f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md