Color

#bd35f3

#bd35f3
hex#bd35f3
rgbrgb(189, 53, 243)
hslhsl(283, 89%, 58%)
oklchoklch(0.618 0.269 313.8)
Closest name: Magento (#bf3cff)Relative luminance 0.1984

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6bf335

#5e35f3 · #f335ca

#f3bd35 · #35f3bd

Split-complementary

Open in tool →

#caf335 · #35f35e

#f35e35 · #6bf335 · #35caf3

Contrast

#bd35f3 as textRatioAAAA largeAAAFix
Aaon white
4.23:1failpassfail
  • AA: use #b926f2 as the text (4.54:1)
  • AAA: use #8d0bc1 as the text (7.12:1)
  • AA: or shift the background to #0f0f0f (4.53:1)
Aaon black
4.97:1passpassfail
  • AAA: use #ce6af6 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd35f3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd35f3 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd35f3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd35f3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd35f3-bb9fc1-b2cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md