Color

#bd0f26

#bd0f26
hex#bd0f26
rgbrgb(189, 15, 38)
hslhsl(352, 85%, 40%)
oklchoklch(0.508 0.199 23.8)
Closest name: Akai Red (#bc012e)Relative luminance 0.113

Colors that go with #bd0f26

Royal Blue, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0fbda6

#bd0f7d · #bd4f0f

#26bd0f · #0f26bd

Split-complementary

Open in tool →

#0fbd4f · #0f7dbd

#7dbd0f · #0fbda6 · #4f0fbd

Contrast

#bd0f26 as textRatioAAAA largeAAAFix
Aaon white
6.44:1passpassfail
  • AAA: use #af0e24 as the text (7.21:1)
Aaon black
3.26:1failpassfail
  • AA: use #e7132f as the text (4.53:1)
  • AAA: use #f3687b as the text (7.08:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd0f26 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bd0f26 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd0f26
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd0f26 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd0f26-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md