Color

#bc3a29

#bc3a29
hex#bc3a29
rgbrgb(188, 58, 41)
hslhsl(7, 64%, 45%)
oklchoklch(0.537 0.169 30.7)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1388

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29abbc

#bc2962 · #bc8429

#29bc3a · #3a29bc

Split-complementary

Open in tool →

#29bc84 · #2962bc

#62bc29 · #29abbc · #8429bc

Contrast

#bc3a29 as textRatioAAAA largeAAAFix
Aaon white
5.56:1passpassfail
  • AAA: use #9f3123 as the text (7.15:1)
Aaon black
3.78:1failpassfail
  • AA: use #d1412e as the text (4.51:1)
  • AAA: use #df7a6d as the text (7.14:1)
  • AA: or shift the background to #e8e8e8 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc3a29 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bc3a29 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc3a29
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc3a29 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc3a29-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md