Color

#bc383d

#bc383d
hex#bc383d
rgbrgb(188, 56, 61)
hslhsl(358, 54%, 48%)
oklchoklch(0.538 0.168 22.9)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1386

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38bcb8

#bc387f · #bc7638

#3dbc38 · #383dbc

Split-complementary

Open in tool →

#38bc76 · #387fbc

#7fbc38 · #38bcb8 · #7638bc

Contrast

#bc383d as textRatioAAAA largeAAAFix
Aaon white
5.57:1passpassfail
  • AAA: use #a13034 as the text (7.03:1)
Aaon black
3.77:1failpassfail
  • AA: use #c94a4f as the text (4.58:1)
  • AAA: use #d87d80 as the text (7.16:1)
  • AA: or shift the background to #e8e8e8 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc383d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bc383d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc383d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc383d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc383d-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md