Color

#bc381a

#bc381a
hex#bc381a
rgbrgb(188, 56, 26)
hslhsl(11, 76%, 42%)
oklchoklch(0.534 0.174 33.9)
Closest name: Bloodshed (#ba271a)Relative luminance 0.1359

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1a9fbc

#bc1a4d · #bc891a

#1abc38 · #381abc

Split-complementary

Open in tool →

#1abc89 · #1a4dbc

#4dbc1a · #1a9fbc · #891abc

Contrast

#bc381a as textRatioAAAA largeAAAFix
Aaon white
5.65:1passpassfail
  • AAA: use #a23016 as the text (7.07:1)
Aaon black
3.72:1failpassfail
  • AA: use #d73f1d as the text (4.62:1)
  • AAA: use #e87359 as the text (7.03:1)
  • AA: or shift the background to #e6e6e6 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc381a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bc381a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc381a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc381a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc381a-c4a89c-62cbab-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md