Color

#bb79f1

#bb79f1
hex#bb79f1
rgbrgb(187, 121, 241)
hslhsl(273, 81%, 71%)
oklchoklch(0.694 0.18 307.8)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3059

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aff179

#7f79f1 · #f179eb

#f1bb79 · #79f1bb

Split-complementary

Open in tool →

#ebf179 · #79f17f

#f17f79 · #aff179 · #79ebf1

Contrast

#bb79f1 as textRatioAAAA largeAAAFix
Aaon white
2.95:1failfailfail
  • AA: use #a146ec as the text (4.56:1)
  • AAA: use #7f16d4 as the text (7.08:1)
  • AA: or shift the background to #2e2e2e (4.6:1)
  • AAA: or shift the background to #000000 (7.12:1)
Aaon black
7.12:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb79f1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb79f1 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb79f1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb79f1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb79f1-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md