Color

#bb2548

#bb2548
hex#bb2548
rgbrgb(187, 37, 72)
hslhsl(346, 67%, 44%)
oklchoklch(0.522 0.184 14)
Closest name: Bleeding Heart (#c02e4c)Relative luminance 0.1236

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#25bb98

#bb2593 · #bb4d25

#48bb25 · #2548bb

Split-complementary

Open in tool →

#25bb4d · #2593bb

#93bb25 · #25bb98 · #4d25bb

Contrast

#bb2548 as textRatioAAAA largeAAAFix
Aaon white
6.05:1passpassfail
  • AAA: use #a62140 as the text (7.21:1)
Aaon black
3.47:1failpassfail
  • AA: use #d73359 as the text (4.51:1)
  • AAA: use #e3728d as the text (7.06:1)
  • AA: or shift the background to #e0e0e0 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb2548 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb2548 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb2548
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb2548 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb2548-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md