Color

#b97d04

#b97d04
hex#b97d04
rgbrgb(185, 125, 4)
hslhsl(40, 96%, 37%)
oklchoklch(0.635 0.133 75.1)
Closest name: darkgoldenrod (#b8860b)Relative luminance 0.2499

Colors that go with #b97d04

Cadet Blue, Charcoal and Dodger Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b97d04

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0440b9

#b92204 · #9bb904

#04b97d · #7d04b9

Split-complementary

Open in tool →

#049bb9 · #2204b9

#04b922 · #0440b9 · #b9049b

Contrast

#b97d04 as textRatioAAAA largeAAAFix
Aaon white
3.5:1failpassfail
  • AA: use #a06c03 as the text (4.52:1)
  • AAA: use #785102 as the text (7.06:1)
  • AA: or shift the background to #212121 (4.6:1)
Aaon black
6:1passpassfail
  • AAA: use #cd8a04 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b97d04 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b97d04 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b97d04
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b97d04 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b97d04-c4bb9c-62b8cb-2c2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md