Color

#b96d04

#b96d04
hex#b96d04
rgbrgb(185, 109, 4)
hslhsl(35, 96%, 37%)
oklchoklch(0.606 0.136 63.9)
Closest name: Caramel (#af6f09)Relative luminance 0.2126

Colors that go with #b96d04

Charcoal, Steel Blue and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b96d04

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#044fb9

#b91304 · #aab904

#04b96d · #6d04b9

Split-complementary

Open in tool →

#04aab9 · #1304b9

#04b913 · #044fb9 · #b904aa

Contrast

#b96d04 as textRatioAAAA largeAAAFix
Aaon white
4:1failpassfail
  • AA: use #aa6503 as the text (4.59:1)
  • AAA: use #7d4a03 as the text (7.36:1)
  • AA: or shift the background to #141414 (4.61:1)
Aaon black
5.25:1passpassfail
  • AAA: use #dc8204 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b96d04 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b96d04 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b96d04
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b96d04 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b96d04-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md