Cider
Open in tool →Rust, honey and a moss green on cream — the orchard palette; the green keeps it from being all one temperature.
Color
#b78301
#b78301
hex
#b78301rgb
rgb(183, 131, 1)hsl
hsl(43, 99%, 36%)oklch
oklch(0.645 0.133 80.5)Closest name: darkgoldenrod (#b8860b)Relative luminance 0.263
Colors that go with #b78301
Cadet Blue, Dodger Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cadet Blue #5f9ea0
triadicshippedCadet Blue completes a triad with #b78301 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Dodger Blue #1e90ff
complementaryshippedDodger Blue sits directly opposite #b78301 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped5 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #b78301, as that palette's text colour.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #b78301: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #b78301 in 6 real palettes, including Cider and Clay & Linen, as the accent.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #b78301: 4 real palettes, including Newsprint and Chipotle's brand system, as the lead colour.
Hunter Green #355e3b
shippedHunter Green is paired with #b78301 in 5 real palettes, including Rolex's brand system and Desert Road, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #b78301 in 4 real palettes, including Guinness's brand system and Chevrolet's brand system, as the supporting colour.
Real palettes that use #b78301
Tints & shades
Harmonies
Contrast
| #b78301 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.35:1 | fail | pass | fail | |
Aaon black | 6.26:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b78301 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#b78301 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #b78301
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #b78301 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/b78301-c4bd9c-62b2cb-2b2d1f-f1ebe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md