Color

#b41b04

#b41b04
hex#b41b04
rgbrgb(180, 27, 4)
hslhsl(8, 96%, 36%)
oklchoklch(0.494 0.189 31.2)
Closest name: Bullseye (#b9030a)Relative luminance 0.105

Colors that go with #b41b04

Royal Blue, Steel Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#049cb4

#b40444 · #b47304

#04b41b · #1b04b4

Split-complementary

Open in tool →

#04b473 · #0444b4

#44b404 · #049cb4 · #7304b4

Contrast

#b41b04 as textRatioAAAA largeAAAFix
Aaon white
6.78:1passpassfail
  • AAA: use #af1a04 as the text (7.07:1)
Aaon black
3.1:1failpassfail
  • AA: use #e62305 as the text (4.61:1)
  • AAA: use #fb6750 as the text (7.16:1)
  • AA: or shift the background to #d4d4d4 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b41b04 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b41b04 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b41b04
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b41b04 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b41b04-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md