Color

#b40ffa

#b40ffa
hex#b40ffa
rgbrgb(180, 15, 250)
hslhsl(282, 96%, 52%)
oklchoklch(0.593 0.294 310.7)
Closest name: Magento (#bf3cff)Relative luminance 0.1695

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#56fa0f

#3e0ffa · #fa0fcb

#fab40f · #0ffab4

Split-complementary

Open in tool →

#cbfa0f · #0ffa3e

#fa3e0f · #56fa0f · #0fcbfa

Contrast

#b40ffa as textRatioAAAA largeAAAFix
Aaon white
4.78:1passpassfail
  • AAA: use #8d04c8 as the text (7.04:1)
Aaon black
4.39:1failpassfail
  • AA: use #b719fa as the text (4.53:1)
  • AAA: use #d069fc as the text (7.11:1)
  • AA: or shift the background to #fafafa (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b40ffa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b40ffa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b40ffa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b40ffa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b40ffa-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md