Color
#b40470
#b40470rgb(180, 4, 112)hsl(323, 96%, 36%)oklch(0.506 0.208 352.5)Colors that go with #b40470
Denim, Teal and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Denim #1560bd
shippedDenim is paired with #b40470 in 6 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Teal #008080
complementaryTeal sits directly opposite #b40470 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Forest Green #228b22
split-complementshippedForest Green is a split-complement of #b40470: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
analogousshippedCrimson is #b40470's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Taupe #483c32
shippedTaupe is paired with #b40470 in 3 real palettes, including Dunkin''s brand system and AT&T's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Steel Blue #4682b4
triadicshippedSteel Blue completes a triad with #b40470 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Blue #0000ff
shippedBlue is paired with #b40470 in two real palettes: Dunkin''s brand system and Tim Hortons's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Charcoal #36454f
neutralCharcoal is the body-text near-black for #b40470: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #b40470
Tints & shades
Harmonies
Contrast
| #b40470 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.58:1 | pass | pass | fail |
|
Aaon black | 3.19:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b40470 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#b40470 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #b40470 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/b40470-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md