Color

#b37cd5

#b37cd5
hex#b37cd5
rgbrgb(179, 124, 213)
hslhsl(277, 51%, 66%)
oklchoklch(0.676 0.139 311.6)
Closest name: Lavender (#b56edc)Relative luminance 0.288

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ed57c

#867cd5 · #d57cca

#d5b37c · #7cd5b3

Split-complementary

Open in tool →

#cad57c · #7cd586

#d5867c · #9ed57c · #7ccad5

Contrast

#b37cd5 as textRatioAAAA largeAAAFix
Aaon white
3.11:1failpassfail
  • AA: use #9c56c8 as the text (4.59:1)
  • AAA: use #7b36a6 as the text (7.19:1)
  • AA: or shift the background to #2b2b2b (4.56:1)
Aaon black
6.76:1passpassfail
  • AAA: use #b580d6 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b37cd5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b37cd5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b37cd5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b37cd5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b37cd5-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md