Color

#b0739a

#b0739a
hex#b0739a
rgbrgb(176, 115, 154)
hslhsl(322, 28%, 57%)
oklchoklch(0.632 0.092 341.3)
Closest name: Drama Queen (#a37298)Relative luminance 0.2382

Colors that go with #b0739a

Charcoal, Cadet Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73b089

#a873b0 · #b0737b

#9ab073 · #739ab0

Split-complementary

Open in tool →

#7bb073 · #73b0a8

#b0a873 · #73b089 · #737bb0

Contrast

#b0739a as textRatioAAAA largeAAAFix
Aaon white
3.64:1failpassfail
  • AA: use #a55f8b as the text (4.56:1)
  • AAA: use #7c4668 as the text (7.16:1)
  • AA: or shift the background to #1f1f1f (4.52:1)
Aaon black
5.76:1passpassfail
  • AAA: use #bb86a8 as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b0739a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b0739a reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b0739a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b0739a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b0739a-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md