Color

#ae242f

#ae242f
hex#ae242f
rgbrgb(174, 36, 47)
hslhsl(355, 66%, 41%)
oklchoklch(0.493 0.173 22.7)
Closest name: firebrick (#b22222)Relative luminance 0.1047

Colors that go with #ae242f

Royal Blue, Teal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#24aea2

#ae2474 · #ae5d24

#2fae24 · #242fae

Split-complementary

Open in tool →

#24ae5d · #2474ae

#74ae24 · #24aea2 · #5d24ae

Contrast

#ae242f as textRatioAAAA largeAAAFix
Aaon white
6.79:1passpassfail
  • AAA: use #a9232e as the text (7.08:1)
Aaon black
3.09:1failpassfail
  • AA: use #d63845 as the text (4.51:1)
  • AAA: use #e37881 as the text (7.27:1)
  • AA: or shift the background to #d4d4d4 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae242f as the background.

Brands using this color

Fonts for this mood

#ae242f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae242f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae242f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae242f-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md