Color

#ae0930

#ae0930
hex#ae0930
rgbrgb(174, 9, 48)
hslhsl(346, 90%, 36%)
oklchoklch(0.478 0.188 18.8)
Closest name: Bindi Red (#b0003c)Relative luminance 0.0941

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#09ae88

#ae0982 · #ae3509

#30ae09 · #0930ae

Split-complementary

Open in tool →

#09ae35 · #0982ae

#82ae09 · #09ae88 · #3509ae

Contrast

#ae0930 as textRatioAAAA largeAAAFix
Aaon white
7.29:1passpasspassPasses AAA — no fix needed.
Aaon black
2.88:1failfailfail
  • AA: use #e90c40 as the text (4.59:1)
  • AAA: use #f76486 as the text (7.12:1)
  • AA: or shift the background to #cccccc (4.54:1)
  • AAA: or shift the background to #fcfcfc (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae0930 as the background.

Brands using this color

Fonts for this mood

#ae0930 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae0930
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae0930 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae0930-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md