Color

#ad015c

#ad015c
hex#ad015c
rgbrgb(173, 1, 92)
hslhsl(328, 99%, 34%)
oklchoklch(0.485 0.197 359.2)
Closest name: Aztec Warrior (#bb0066)Relative luminance 0.0968

Colors that go with #ad015c

Crimson, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01ad51

#a701ad · #ad0107

#5cad01 · #015cad

Split-complementary

Open in tool →

#07ad01 · #01ada7

#ada701 · #01ad51 · #0107ad

Contrast

#ad015c as textRatioAAAA largeAAAFix
Aaon white
7.15:1passpasspassPasses AAA — no fix needed.
Aaon black
2.94:1failfailfail
  • AA: use #e4017a as the text (4.58:1)
  • AAA: use #fe52ae as the text (7.03:1)
  • AA: or shift the background to #cfcfcf (4.59:1)
  • AAA: or shift the background to #ffffff (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad015c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ad015c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad015c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad015c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad015c-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md