Color

#ab73d4

#ab73d4
hex#ab73d4
rgbrgb(171, 115, 212)
hslhsl(275, 53%, 64%)
oklchoklch(0.652 0.15 309.4)
Closest name: Lavender (#b56edc)Relative luminance 0.2567

Colors that go with #ab73d4

Olive Drab, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9bd473

#7b73d4 · #d473cc

#d4ab73 · #73d4ab

Split-complementary

Open in tool →

#ccd473 · #73d47b

#d47b73 · #9bd473 · #73ccd4

Contrast

#ab73d4 as textRatioAAAA largeAAAFix
Aaon white
3.42:1failpassfail
  • AA: use #9b57cb as the text (4.55:1)
  • AAA: use #7a35ac as the text (7.16:1)
  • AA: or shift the background to #242424 (4.53:1)
Aaon black
6.13:1passpassfail
  • AAA: use #b582d9 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab73d4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab73d4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab73d4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab73d4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab73d4-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md