Color

#aa273d

#aa273d
hex#aa273d
rgbrgb(170, 39, 61)
hslhsl(350, 63%, 41%)
oklchoklch(0.49 0.166 17)
Closest name: Amore (#ae2f48)Relative luminance 0.1033

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#27aa94

#aa277f · #aa5327

#3daa27 · #273daa

Split-complementary

Open in tool →

#27aa53 · #277faa

#7faa27 · #27aa94 · #5327aa

Contrast

#aa273d as textRatioAAAA largeAAAFix
Aaon white
6.85:1passpassfail
  • AAA: use #a6263b as the text (7.09:1)
Aaon black
3.07:1failpassfail
  • AA: use #d33c55 as the text (4.55:1)
  • AAA: use #e07688 as the text (7.12:1)
  • AA: or shift the background to #d4d4d4 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #aa273d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#aa273d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #aa273d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #aa273d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/aa273d-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md