Color

#aa2718

#aa2718
hex#aa2718
rgbrgb(170, 39, 24)
hslhsl(6, 75%, 38%)
oklchoklch(0.485 0.17 30.5)
Closest name: Blood Rush (#aa2222)Relative luminance 0.1006

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#189baa

#aa1852 · #aa6f18

#18aa27 · #2718aa

Split-complementary

Open in tool →

#18aa6f · #1852aa

#52aa18 · #189baa · #6f18aa

Contrast

#aa2718 as textRatioAAAA largeAAAFix
Aaon white
6.97:1passpassfail
  • AAA: use #a52618 as the text (7.27:1)
Aaon black
3.01:1failpassfail
  • AA: use #df3320 as the text (4.63:1)
  • AAA: use #e97467 as the text (7.16:1)
  • AA: or shift the background to #d1d1d1 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #aa2718 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#aa2718 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #aa2718
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #aa2718 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/aa2718-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md