Color

#aa0daf

#aa0daf
hex#aa0daf
rgbrgb(170, 13, 175)
hslhsl(298, 86%, 37%)
oklchoklch(0.524 0.237 326.8)
Closest name: Magentle (#aa11aa)Relative luminance 0.1193

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#13af0d

#590daf · #af0d64

#afaa0d · #0dafaa

Split-complementary

Open in tool →

#64af0d · #0daf59

#af590d · #13af0d · #0d64af

Contrast

#aa0daf as textRatioAAAA largeAAAFix
Aaon white
6.2:1passpassfail
  • AAA: use #9c0ca1 as the text (7.05:1)
Aaon black
3.39:1failpassfail
  • AA: use #ca10d1 as the text (4.51:1)
  • AAA: use #ed54f2 as the text (7.15:1)
  • AA: or shift the background to #dedede (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #aa0daf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#aa0daf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #aa0daf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #aa0daf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/aa0daf-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md