Color

#a98ddd

#a98ddd
hex#a98ddd
rgbrgb(169, 141, 221)
hslhsl(261, 54%, 71%)
oklchoklch(0.7 0.118 299.5)
Closest name: Dreamy Candy Forest (#b195e4)Relative luminance 0.3271

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c1dd8d

#8d99dd · #d18ddd

#dda98d · #8ddda9

Split-complementary

Open in tool →

#ddd18d · #99dd8d

#dd8d99 · #c1dd8d · #8dddd1

Contrast

#a98ddd as textRatioAAAA largeAAAFix
Aaon white
2.78:1failfailfail
  • AA: use #865ecf as the text (4.65:1)
  • AAA: use #6939c0 as the text (7.13:1)
  • AA: or shift the background to #333333 (4.54:1)
  • AAA: or shift the background to #0a0a0a (7.11:1)
Aaon black
7.54:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a98ddd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a98ddd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a98ddd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a98ddd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a98ddd-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md