Color

#a96404

#a96404
hex#a96404
rgbrgb(169, 100, 4)
hslhsl(35, 95%, 34%)
oklchoklch(0.568 0.127 64.5)
Closest name: Caramel (#af6f09)Relative luminance 0.1756

Colors that go with #a96404

Champagne, Dark Olive Green and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0449a9

#a91204 · #9ba904

#04a964 · #6404a9

Split-complementary

Open in tool →

#049ba9 · #1204a9

#04a912 · #0449a9 · #a9049b

Contrast

#a96404 as textRatioAAAA largeAAAFix
Aaon white
4.65:1passpassfail
  • AAA: use #814d03 as the text (7.01:1)
Aaon black
4.51:1passpassfail
  • AAA: use #db8206 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a96404 as the background.

Brands using this color

Fonts for this mood

#a96404 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a96404
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a96404 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a96404-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md