Color

#a7729d

#a7729d
hex#a7729d
rgbrgb(167, 114, 157)
hslhsl(311, 23%, 55%)
oklchoklch(0.621 0.089 333.5)
Closest name: Drama Queen (#a37298)Relative luminance 0.2268

Colors that go with #a7729d

Charcoal, Sea Green and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72a77c

#9672a7 · #a77283

#9da772 · #729da7

Split-complementary

Open in tool →

#83a772 · #72a796

#a79672 · #72a77c · #7283a7

Contrast

#a7729d as textRatioAAAA largeAAAFix
Aaon white
3.79:1failpassfail
  • AA: use #9d6292 as the text (4.57:1)
  • AAA: use #74496c as the text (7.21:1)
  • AA: or shift the background to #1a1a1a (4.59:1)
Aaon black
5.54:1passpassfail
  • AAA: use #b488ac as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a7729d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a7729d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a7729d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a7729d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a7729d-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md