Color

#a74fbf

#a74fbf
hex#a74fbf
rgbrgb(167, 79, 191)
hslhsl(287, 47%, 53%)
oklchoklch(0.583 0.183 318.5)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.1757

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#67bf4f

#6f4fbf · #bf4fa0

#bfa74f · #4fbfa7

Split-complementary

Open in tool →

#a0bf4f · #4fbf6f

#bf6f4f · #67bf4f · #4fa0bf

Contrast

#a74fbf as textRatioAAAA largeAAAFix
Aaon white
4.65:1passpassfail
  • AAA: use #84379a as the text (7.01:1)
Aaon black
4.51:1passpassfail
  • AAA: use #bf80d1 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a74fbf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a74fbf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a74fbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a74fbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a74fbf-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md